Louise Terry

Experience Development Manager - QLD & VIC (Experiences)

Louise Terry is a respected tourism professional with over 20 years’ experience in the industry, from strategic planning and consumer marketing to product development and business mentoring. She holds a Bachelor of Arts and Graduate Diploma in Tourism from Melbourne’s Monash University.

From her work in tourism across various states she brings an informed national perspective, along with a strong connection to Queensland’s tourism landscape.Key roles have been with Tourism Victoria, where she worked in partnership with Victoria’s Aboriginal tourism businesses to nurture product development and marketing opportunities; as marketing lead with Tourism Noosa in Queensland, guiding destination marketing and supporting local tourism business opportunities and subsequent consultative roles mentoring tourism operators across Queensland and facilitating industry workshops to enhance expertise and performance.

Based in the Noosa hinterland town of Cooroy, on Kabi Kabi Country in south east Queensland, Louise is passionate about the positive impact and transformation that tourism can bring to people and places.